Whether you’re a student preparing for internships and interviews, or a faculty or staff member seeking to sharpen your professional visibility, this workshop will help you clarify, elevate, and align your personal brand with your next opportunity.

Here to share her own compelling personal brand journey, fellow Sacramento State Hornet, and digital marketing strategist Tisha Holman will lead this interactive workshop. Tisha will be introducing three of her signature methodologies that have taken some of our favorite brands to the goal line in the digital space.

- BRANDED™ – A step-by-step method to build a brand that reflects who you are and where you're going

- Perfect M.A.T.C.H.™ – Identify and understand the audience you're truly meant to reach on a deeper level

- CopySignature™ – Craft your message, tone, and presence in a way that connects with your dream clients and audience instantly

- How to create a personal brand that’s clear, confident, and career-ready

- Ways to position yourself with language that resonates

- A simple strategy to align your strengths with the people and opportunities you're meant to impact

You’ll walk away with the blueprint for a strong personal brand that is in high-demand!